2026 is the Year of the Horse and is all about rapid forward movement. We’re exploring fashion’s recent moments in motion through film, music, technology and sport.
The year of the horse redefines:
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Movement
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New Beginnings
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Alignment
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Freedom
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Passion
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Return to Truth
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Power
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Opportunity
The Horse Year will bring momentum, boldness, and forward movement. It is a fast, fiery energy that calls you into focused and brave action.
FILM & FASHION
GUCCI TIGER FILM
Gucci made a cinematic statement at London Fashion Week in 2025. Rather than presenting its Spring/Summer 2026 collection on a traditional runway, Gucci premiered The Tiger, a 30-minute short film directed by Spike Jonze and Halina Reijn and starring Demi Moore, Edward Norton, and Elliot Page.
The film tells the story of Barbara Gucci, Head of Gucci International, as she invites her family and a special guest to celebrate her birthday.
Beneath the perfect surface, Barbara struggles to everything together, protecting her company’s legacy, impressing her journalist guest of honor, being a mother, and control issues. When the night takes an unexpected turn, the family begins revealing the cracks within.
Throughout the film, the characters wear creative director Demna’s La Famiglia collection, blurring the lines between couture and cinema.
This shift from runway to brand storytelling through film demonstrates fashion’s increasing interest in collaborating with the film industry to deepen emotional and cultural engagement.
In 2026, we predict to see more fashion brands connecting with film visuals when presenting new collections.
Watch Gucci The Tiger Film
VOGUE WORLD: HOLLYWOOD
The Vogue World: Hollywood event in October 26, 2025 deepened fashion’s relationship with the film industry by transforming a runway into a cinematic event.
Held in the heart of Hollywood, the event mixed couture with live performances, choreography, and featured actors, directors, models and performers as a single cultural production.
Vogue World: Hollywood was immersive in connecting fashion with cinema and was built for global audiences. It signals a shift away from presenting clothes in isolation and toward emotionally scaled storytelling through strong visual mediums.
MUSIC & FASHION
LIL UZI VERT “WHAT YOU SAYING” MUSIC VIDEO
Lil Uzi took on the persona of a fashion designer in his latest music video.
Cameos of industry legends such as supermodel Adriana Lima, fashion designer Marc Jacobs, and celebrity stylist Law Roach were featured.
Watch Lil Uzi Vert - What You Saying Music Video
DOJA CAT “GORGEOUS” MUSIC VIDEO
Doja casted top models such as Anok Yai, Alex Consani, Irina Shayk, Paloma Elsesser, Amelia Gray, Ugbad Abdi, Alek Wek, Imaan Hammam, and more in her ‘Gorgeous’ music video.
Her mother, Deborah Sawyer, was also a part of the high fashion cast.
Watch Doja Cat - Gorgeous Music Video
TECH & FASHION
In 2025 the fashion tech industry boomed and is only expected to increase in significance. This offers more opportunities for professionals aligned with tech backgrounds.
Companies are increasingly using AI to optimize the customer’s online shopping experience through advanced AI search features, virtual try-ons, price comparisons, or tech-hybrid designs.
“ASK RALPH” AI ASSISTANT BY RALPH LAUREN
Image sourced via ralphlauren.com
“ASK RALPH” AI ASSISTANT by Ralph Lauren was launched in partnership with Microsoft and OpenAI.
The app serves as a shopping assistant that guides users to personalized Ralph Lauren outfits with styling advice.
Ralph Lauren’s commitment to using AI to enhance customer experience sparks broader conversation on how technology can be used within the fashion industry.
Explore Ask Ralph AI Style Assistant
COPERNI TAMAGOTCHI BAG AW25
Coperni released a Tamagotchi Bag in their AW25 accessories collection. The bag was debuted on the runway - merging playful tech with high fashion.
The bag demonstrates how interactive fashion tech wearables can become viral runway moments.
Image sourced via Pinterest.
SHANGHAI FASHION WEEK FW25: ROBOTS ON RUNWAY
NMTG FW25 Runway at Shanghai Fashion Week. Image sourced via RADII.
Shanghai Fashion Week brought fashion tech front and center when robots appeared on the runway.
The robots were developed by Unitree Robotics and dressed in NMTG’s latest collection. Models and robots shared the runway, with robot models including humanoid and robotic dogs.
NEW YORK FASHION WEEK: ALEXANDER WANG SS26
Image sourced via LinkedIn.
Alexander Wang used AI-generated art as a runway backdrop to present his Spring/Summer 2026 collection.
He emphasized that AI isn’t meant to replace human creativity, but rather to amplify artistic imagination and push boundaries.
Alexander Wang’s use of AI-generated visuals in a runway environment signals a shift in the industry toward technology as a creative tool - where designers use AI to expand on storytelling and push fashion beyond traditional visual and conceptual limits.
Source: Glossy
DRESSX
Image sourced via Pinterest.
DRESSX is recognized as the largest digital fashion platform globally, offering advanced fashion tech solutions across AI, AR, VR, and machine learning.
The digital fashion platform now powers AI try-on and virtual shopping across 4,000+ luxury retailers, develops virtual experiences on Roblox, and has distributed 100+ million virtual fashion items.
The brand serves as a strong example of how immersive digital fashion is scaling at a rapid pace.
Explore DRESSX
SPORTS & FASHION
WNBA FASHION
ANGEL REESE AMERICAN VOGUE COVER (JAN/FEB 2025). Image sourced via Pinterest.
In 2025, the fashion media was increasingly spotlighting WNBA athletes as cultural style icons beyond the basketball court.
Chicago Sky star Angel Reese made an appearance on the runway of the Victoria’s Secret Fashion Show in 2025. She also landed a Vogue cover for the Jan/Feb 2025 issue among other high-fashion editorials such as Hypebae, Glamour, and Essence.
Brands like Coach partnered with the WNBA players for high-visibility events like the Orange Carpet to attract media attention.
These moments reflect a shift in fashion media toward elevating WNBA athletes as style influencers on a global scale.
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