Vogue World: Hollywood was held at Paramount Pictures studio lot in Los Angeles. Models and celebrities embodied characters and looks from iconic films including:
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Anok Yai as Edward Scissorhands (designed by Colleen Atwood)
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Julia Garner as Marie Antoinette (costume by Milena Canonero)
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Teyana Taylor as Shuri from the Black Panther (by the film’s costume designer Ruth E. Carter)
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Kendall Jenner wore an original costume from Milan Rouge (designed by Catherine Martin), while appearing in multiple promotional videos for the event.
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Nicole Kidman opened the event with a musical performance sung by Rita Hayworth in the 1946 film Gilda as a nod to Old Hollywood and followed with a runway walk wearing a custom black satin gown designed by Chanel’s Matthieu Blazy.
Anok Yai as Edward Scissorhands.
The film meets fashion narrative was created to celebrate the most inspiring characters in cinema history.
The event further symbolizes where fashion is headed next, centering the focus on broader storytelling mediums such as film to sell cultural narratives beyond the clothing itself.
Film will be used as a tool by fashion brands to connect with their audience on a deeper level, including by luxury brands (example: Demna’s Gucci The Tiger film).
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