The Thrift Shop of the Future
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Beni is a tech-driven secondhand shopping platform redefining how people discover and buy resale fashion.
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Through AI-powered keyword and visual search tools paired with access to shopping across 40+ resale marketplaces, Beni seamlessly connects user’s inspiration to pre-loved clothing in seconds.
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Beni users can shop online via shopbeni.com or through the Beni App.
VISUAL SEARCH WITH BENI LENS
Beni Lens is a secondhand fashion tool allowing users to search by capturing or uploading an image, instantly finding resale listings across the web.
This is revolutionary for the resale space because typical search engines aren’t optimized for strictly resale clothing or use visual search features. For users, it is the easiest way to instantly turn your visual fashion inspiration into real shoppable, secondhand clothing results.
Image Credits: Beni Substack
Personalize your recommendations through filters through size, budget, condition, or brand preferences to tailor by your taste.
Beni pulls resale listings across 40+ resale marketplaces, including The RealReal, Poshmark, eBay, ThredUp, Depop and more and supports tens of thousands of brands.
Beni users are finding items at the best price and curated to their taste without hopping between sites.
Search by keyword, image, or product URL from a brand’s site as retail inspiration.
BENI LENS TOOL FEATURING THE JACQUEMUS MID YETI MOON BOOT.
Install the Beni Chrome Extension to start shopping with intention.
WEBSITE USERS with the Beni Chrome extension can browse any online fashion brand. Selecting a product will make the Beni feature appear. Interact with the feature to screenshot a product, and secondhand results will instantly appear based on your visual inspiration. Or search by product URL on shopbeni.com.
MOBILE USERS with an account can save brands by searching them or through the discover page’s featured collections. Curate collections by saving looks to your profile.
Beni’s tech isn’t just about saving money and shopping sustainably - their mission aligns with extending garment life and reducing waste by making secondhand choices easy, discoverable, and smarter.
Discover more from the Beni Team through their socials:
Beni Instagram
Beni Substack
Girls Who Thrift Substack (@girlswhothrift)
Creative Director of Beni & Magazine Founder, Mary Korlin Downs: All Things Fashion Tech Magazine Substack
Explore the Shoppable, Curated Edit of Fashion Theory Magazine Founder, Alyssa Wagner. Thank you Beni Team! <3
The following collections were so much fun to put together. The experience felt like creating shoppable Pinterest boards, with limitless discoveries.
Create a Beni Account of your own on shopbeni.com or through the Beni App.
I’ve personally curated 8 collections across 100+ brands. View the collections below to see a glimpse of my personal style :)
SPRING / SUMMER EDIT
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Brands: Magda Butrym, Jacquemus, Prada, Burberry, MESHKI +. Bold prints, cinched silhouettes, and resort minis and maxis.
WOMEN’S BAGS
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Brands: Maison Margiela, Coach, Khaite, Miu Miu, Vivienne Westwood, Burberry, Coperni, Proenza Schouler +. Animal print, fur, feathers, leather, denim, and unique shapes.
THESE BOOTS ARE MADE FOR WALKING
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Brands: Jacquemus, Diesel, Coperni, Miista, Steve Madden, Vicenza, JW Anderson, Anine Bing, Manolo Blahnik +. Animal prints, fur, leather, and denim.
HEAD OVER HEELS
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Brands: Christian Louboutin, Jimmy Choo, Burberry, Saint Laurent, Manolo Blahnik, Alexanderwang, Stella McCartney +. Funky heel design, fur, bold colors, leather, rhinestones, denim, and metallics.
VIEW FASHION THEORY'S SHOPBENI PROFILE
CHUNKY SNEAKERS
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Brands: Versace, Nike x Jacquemus, Tory Burch, Miu Miu, Chanel, Off-White +. Elevated midsoles and neutral tones, elevating an everyday footwear piece.
SHEER & LACE
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Brands: Magda Butrym, Blumarine, Jacquemus, Do Long Official +. Sheer & lace fabrics - dresses, skirts, and sheer or lace detail tops.
Shop ‘Chunky Sneakers’. Shop ‘Sheer & Lace’. Shop the ‘Winter Edit’. If you must, steal my finds from ‘Alyssa’s Wishlist’ and give them a good home.
WINTER EDIT
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Brands: Isabel Marant, Kim Shui, Stella McCartney, Helmut Lang +. Heavy winter trenches, soft accessories, winter maxi skirts.
Alyssa’s Wishlist, personal things that catch my eye!
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